A Black Friday tale of two stores: Apple vs. Microsoft

A Black Friday tale of two stores: Apple vs. Microsoft The Apple store on the Mall of America in Minneapolis was built with a betterBlack Friday than only a Microsoft outlet surrounding the hall.

On Black Friday, Piper best nexus 4 case Jaffray analyst Gene Munster camped outside the Apple Store inside the Mall of America to evaluate visitors and product purchases. best nexus 4 case He also stationed a team beyond your Microsoft Designer Nexus 4 Case Store during the process to observe how things went towards the software giant. Throughout a few hours he and his awesome team evaluated finances, Microsoft's outlet had 47 percent less traffic than Apple's.

Munster provided his findings to Fortune, that's first to set of the discrepancy.

Microsoft's store had a much worse showing when it arrived in sales, as shoppers bought only 3.5 items hourly. Apple's store, then again, was selling 17.2 products hourly. And although Apple was selling 11 iPads per hour during Munster's observations, Microsoft didn't sell only one Surface slate throughout same period.

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Microsoft has made it a habit, there are no accurate, to look at retailers near Apple outlets. Price range also share some resemblance to Apple's, featuring places for customers to test products, plus self-proclaimed pros who can answer questions. Microsoft's focus is on selling the bulk of the products run Windows, but not only its own products. Although Apple sells other companies' products in the stores, like Adobe'sCreative Suite, its focus is untreated devices and software.

Obviously, Munster's findings come only in the single location. You'll be able that Microsoft's stores do better in rest and that also the Minneapolis showing is truly an exception with the rule. On the other hand, possibly similar scenarios are playing out around Microsoft's retail chain.

Munster, of course, wouldn't go in terms of to predict Microsoft's failure or success across the nation. However, CNET has contacted software program giant for discuss the findings, Nexus 4 Leather Case and will update this story if we read more information.